Once the release has been sent out you can set up some ‘Google Alerts’ to alert you to coverage for the press release.  To do this you enter www.google.co.uk/alerts in your web browser.  You can enter the title of the press release or key words from the release.

Set up ‘Talkwalker’ to alert you to coverage for the press release. To do this you enter https://www.talkwalker.com/alerts in your web browser.  You will need to create a login to do this, then you can enter the title of the press release or key words from the release.